The Supermanager Playbook: Fueling Vision 2030 ROI by Mastering the 3 E's of Change

By Ryan Vatanchi, Canadian Change Consultant & MBA Faculty

Josh Bersin's latest research on The Rise of the Supermanager confirms a strategic truth we emphasize at Change Ready Institute: The success of the AI era hinges entirely on the line manager.

AI is not just another tool; it is a force multiplier that demands managers become proactive agents of change and innovation. The gap between technology potential and business productivity is, fundamentally, a structural and financial deficit that requires a Change Management solution. For GCC leaders tasked with delivering Vision 2030 and Emiratization outcomes, the Supermanager is the ultimate ROI engine.

This playbook translates Bersin's 3 E's of AI transformation (Enable, Encourage, Empower) into the measurable HR Analytics and Change Management frameworks required for GCC organizations.

Pillar 1: Enable — Building Skills and Confidence

The core of AI Enablement is Digital Upskilling. Supermanagers must know what skills their team needs to leverage AI for frontline innovations.

The Challenge: In Saudization and Emiratization cohorts, HR often struggles to track Capability Velocity—the measurable rate of skill application—leading to gaps that stall productivity. The Supermanager Action: They move beyond generic LMS completion metrics. They partner with HR to use HR Analytics dashboards that track an individual's Velocity and provide coaching based on data. Our Canadian Intervention: Our in-person executive workshops equip HR leaders to design the Skills-First Agility Model that Supermanagers then apply day-to-day.

Pillar 2: Encourage — Fostering Frontline Innovation

Supermanagers create the environment where bottom-up innovation is safe and rewarded.

The Challenge: GCC organizations often have hierarchical cultures resistant to bottom-up innovation, leading to Talent Exposure Risk. The Supermanager Action: They lead with Change Management principles, ensuring clear AI Governance promotes psychological safety. They actively mitigate Talent Exposure Risk by sponsoring small-scale AI experiments. Our Intervention: We train Supermanagers to measure and improve Cultural Trust Index scores—a key HR Analytic that quantifies the organizational risk of resistance.

Pillar 3: Empower — Driving Execution and ROI

Supermanagers are the fuel that "bends the red line" of productivity up toward the green line of technology potential.

The Challenge: Supermanagers need the structural freedom and budget to reassign roles and encourage innovation without endless bureaucratic hurdles. The Supermanager Action: They focus relentlessly on Execution and ROI. They are masters of the data that proves their team's value, linking small AI wins directly to P&L metrics, thereby justifying their teams' autonomy and further investment. Our Intervention: Our in-person executive workshops are built on high-stakes simulations where Supermanagers practice making AI-driven job design decisions and presenting the ROI case to the C-suite.

Conclusion: The ROI Engine

The Rise of the Supermanager is the most important talent trend of the AI era. For GCC organizations striving to achieve the scale and self-sufficiency of Vision 2030 and Emiratization, investing in Supermanager capability is the only way to transform AI from a technological possibility into an ROI certainty.

Are your managers equipped to be this strategic fuel, or are they functioning as a talent bottleneck?

Connect Directly with Ryan: Ryan.Vatanchi@changereadyinstitute.com

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